As a leading FinTech in Ethiopia, SantimPay offers a diverse range of products and services, including modern POS solutions, QR mode of payment collection, and a payment gateway. Over the past four years, SantimPay has experienced tremendous growth, having facilitated over 24 million transactions across its platforms. During this period, SantimPay has significantly expanded its customer base and revenue, which it attributes to the outstanding work of its dynamic team.
SantimPay's commitment to developing tailored, local solutions is rooted in the strategic decision to hire young, talented individuals passionate about creating products and services specifically for the Ethiopian market.
Afriwork has been instrumental in this process, quickly grasping the company's goals, values, and talent requirements. As a steadfast partner, Afriwork has supported SantimPay's recruitment efforts, sourcing the best available talent since the company's early days. This has enabled SantimPay to produce localized solutions, significantly reducing expenses and allowing the company to offer more affordable options to banks, merchants, and customers.
Below are some of the major contributions Afriwork has made to our business:
Onboarded 40 new hires across roles in tech, product, and marketing, achieving a diversity ratio of 50% women in the workforce.
Increased total headcount of permanent employees by the end of the year and maintained a healthy retention rate of 90%.
Enabled us to further diversify the types of businesses that accept SantimPay. Our expanded workforce allowed us to recruit 1,720 active merchants and to undergo product updates based on customer and merchant feedback.
As SantimPay looks ahead, we are focused on expanding our operations throughout Ethiopia. This strategic move is anticipated to be a significant asset in our growth plans. Through its partnership with Afriwork, SantimPay aims to create more opportunities for talented youth across Ethiopia, while also driving continued success for both organizations.